Facebook Business Conversations with Rodney RumfordI (Rodney Rumford) was recently asked to sit down and have a conversation with Gary Gil from PodClass.com about the business side of facebook applications.

Gary and myself were recently at Facebook in Palo Alto for the Facebook Developers Garage. Gary also attended the San Diego Facebook developers garage that I organized and ran in late August.

In this Facebook Business Conversations Series we discuss the facebook application platform, facebook business issues and what is happening in the facebook application platform & eco-system and relevant issues regarding applications, business use cases, monetization, branding, etc.

A Few Highlights
* Facebook Branding & Engagement
* iLike built their abusiness almost purely on Facebook
* New paradigm shift: Website is secondary
* 150K new users per day
* Older demographic is fastest growing segment
* Start at the end with app development
* Surveys are smart
* Viral carrier components
* Compelling by design: strategy, execution & tactics

This is part 2 of a 4 part series in the Facebook Business Conversations Series. Let us know what you think.


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1 Response to “Facebook Business Conversations 2”

  1. 1 Mike

    Rodney,

    Fantastic content again! “First figure out what your customers want, then create a product” - what a concept!

    I agree that the eventual giants of Facebook apps are going to have to take the leap into putting that interface first and their external site second.

    Mike

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