Dr. BJ Fogg Reflects on Stanford Facebook Class
2 Comments Published by Rodney Rumford December 15th, 2007 in Facebook, Facebook Applications, Facebook Video.
I had the opportunity to interview Dr. BJ Fogg about the facebook class that he instructed at Stanford.
This was an amazing class that had about 75 students. The students created facebook applications in teams of 3 over the course time span of 10 weeks. Some teams created more than one facebook application. This was the first time that a university class has been offered around facebook.
The class collectively did an impressive job and really brought some interesting findings about facebook and applications to the surface. I am sure that these findings will be distilled down and eventually published over the course of the next few months.
Collectively the Stanford facebook applications numbers were as follows:
Over 16 million installs in 10 weeks.
~ 925,000 Daily Engaged Users
The Facebook Application install stats were as follows:
* 5 apps had 1 Million + installs
* 10 apps had 100K+ installs
* 20 apps had 5K+ installs
The Facebook Engagement Stats were as follows:
* 6 apps had 100K daily users
* 10 apps had 10K daily users
* 20 apps had 500+ daily users
Total Valuation per Adanomics numbers = ~10 Million Dollars
It is quite mind boggling to think that over 16 million individuals interacted with applications on facebook that were created by the students. Kudos to the instructors, TA’s, Industry contibutors and Students.
He also talks about “Mass Interpersonal Persuasion” and how technology and facebook allow things to happen for the first time in the history of the world. Sound important? It is. Very. It is somewhat similar to a concept that I have been proofing called “Gravitational Influence”; more on this in a future post.
Sorry for the poor lighting, it was the end of the night and we were actually just leaving for the night at about 11pm.
Technorati Tags: facebook, technology
Those are some impressive figures. Is there video of the whole event anywhere?
Ross,
There is no video online anywhere of the entire event or the presentations. They asked that video not be shot. They did not want the students to feel extra pressure.
I do have video of some of the students presenting the previous day at the PARC facility at Stanford. Lot’s more videos coming soon.