Marketing your brand on facebook. Brand managers and marketing officers have multiple opportunities to reach their target market on facebook. There are over 67 million users of facebook. There are many ways to engage with them and attain your business marketing goals: Facebook Applications, Social Ads, Groups, Sponsored Groups, Pages, News-Feed advertising, etc.

Here is a recent presentation that I gave at The Online Marketing Summit & O’Reilly’s Graphing Social Patterns. It outlines and highlights the different facebook marketing options that exist for brands. Ensure that your brand has a cohesive facebook marketing strategy.

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