Comments on: Dell Eats Twitter’s Lunch With 22 Twitter Channels http://facereviews.com/2008/08/12/dell-eats-twitters-lunch-with-22-twitter-channels/ Sun, 05 Jul 2009 03:03:52 +0000 http://wordpress.org/?v=2.3.3 By: Jonathan Kash http://facereviews.com/2008/08/12/dell-eats-twitters-lunch-with-22-twitter-channels/#comment-103988 Jonathan Kash Thu, 14 Aug 2008 00:16:50 +0000 http://facereviews.com/2008/08/12/dell-eats-twitters-lunch-with-22-twitter-channels/#comment-103988 You hit the nail on the head by focusing on Dell (I wonder if @Zappos will be jealous?), Rodney. I wish that other organizations would promote transparency and open communication. Retailer are hip to take advantage of social apps, but many are locked in old patterns. Focusing on positive examples is a great way to bring others into the mix. I see your point about the perception of an automated account (e.g. a robofeed). The part of me used to conservative organizations understands when branded accounts don't follow; it tells me lawyers and the reputation police are involve somehow. You hit the nail on the head by focusing on Dell (I wonder if @Zappos will be jealous?), Rodney. I wish that other organizations would promote transparency and open communication. Retailer are hip to take advantage of social apps, but many are locked in old patterns. Focusing on positive examples is a great way to bring others into the mix.

I see your point about the perception of an automated account (e.g. a robofeed). The part of me used to conservative organizations understands when branded accounts don’t follow; it tells me lawyers and the reputation police are involve somehow.

]]> By: Rodney Rumford http://facereviews.com/2008/08/12/dell-eats-twitters-lunch-with-22-twitter-channels/#comment-103974 Rodney Rumford Wed, 13 Aug 2008 20:06:48 +0000 http://facereviews.com/2008/08/12/dell-eats-twitters-lunch-with-22-twitter-channels/#comment-103974 Richard, Thanks so much for responding and helping to clarify how Dell is engaging via twitter. These new technologies offer biz opportunities and challenges and you guys are right in the middle of the mix and adapting which is really great to see. Indeed the fire hose is tough; especially for a global brand like Dell. You are doing many things right. Keep up the good work. You are an example that many businesses can learn from. Continue making those human connections. Cheers! Richard,
Thanks so much for responding and helping to clarify how Dell is engaging via twitter.

These new technologies offer biz opportunities and challenges and you guys are right in the middle of the mix and adapting which is really great to see. Indeed the fire hose is tough; especially for a global brand like Dell.

You are doing many things right. Keep up the good work. You are an example that many businesses can learn from. Continue making those human connections.

Cheers!

]]> By: Richardatdell http://facereviews.com/2008/08/12/dell-eats-twitters-lunch-with-22-twitter-channels/#comment-103973 Richardatdell Wed, 13 Aug 2008 19:53:38 +0000 http://facereviews.com/2008/08/12/dell-eats-twitters-lunch-with-22-twitter-channels/#comment-103973 Hi Rodney Wanted to clarify couple other things....while our presence on Twitter may seem confusing, we try hard to make it make sense...and we will keep working to do that. It is why we have the page listing areas of responsibility http://tinyurl.com/6qtdsw...see the lower right hand side for individual contacts. And, if you cant figure out the right contact, we are pretty darn good about keeping in touch with each other and letting Twitterers know who they need to contact or getting one of us in touch with you. Are we perfect at the "Twitter firehose"? No we are not...but we work hard at it. As a rather large company, we want to also be in keeping with the Twitter "premise" of human connections....so a lot of people doing different things, yes. Also for us, its a lot of people keeping in touch with customers. Thats important from our perspective. Its why Direct2dell and other "properties" also have people associated with them and why we participated in this listing here: http://blog.fluentsimplicity.com/twitter-brand-index/dell/ Finally you mentioned at the "atdell's". In Nov. of 2006 we announced our online policies regarding transparency for Dell employees active on line. Its here: http://tinyurl.com/y3br42. Its why either in profile or names you see "ABCatDELL". Its part of being clear about who we are and what we represent. Hi Rodney

Wanted to clarify couple other things….while our presence on Twitter may seem confusing, we try hard to make it make sense…and we will keep working to do that.

It is why we have the page listing areas of responsibility http://tinyurl.com/6qtdsw…see the lower right hand side for individual contacts.

And, if you cant figure out the right contact, we are pretty darn good about keeping in touch with each other and letting Twitterers know who they need to contact or getting one of us in touch with you.

Are we perfect at the “Twitter firehose”? No we are not…but we work hard at it.

As a rather large company, we want to also be in keeping with the Twitter “premise” of human connections….so a lot of people doing different things, yes. Also for us, its a lot of people keeping in touch with customers. Thats important from our perspective.

Its why Direct2dell and other “properties” also have people associated with them and why we participated in this listing here:
http://blog.fluentsimplicity.com/twitter-brand-index/dell/

Finally you mentioned at the “atdell’s”. In Nov. of 2006 we announced our online policies regarding transparency for Dell employees active on line. Its here: http://tinyurl.com/y3br42. Its why either in profile or names you see “ABCatDELL”. Its part of being clear about who we are and what we represent.

]]> By: Warren Sukernek http://facereviews.com/2008/08/12/dell-eats-twitters-lunch-with-22-twitter-channels/#comment-103948 Warren Sukernek Wed, 13 Aug 2008 13:09:54 +0000 http://facereviews.com/2008/08/12/dell-eats-twitters-lunch-with-22-twitter-channels/#comment-103948 Dell also sells via Twitter: I've seen presentations by @RichardatDELL and Bob Pearson that have mentioned that Dell has sold over $500K attributed to Twitter. Not huge, but a nice contribution, nonetheless. Dell also sells via Twitter: I’ve seen presentations by @RichardatDELL and Bob Pearson that have mentioned that Dell has sold over $500K attributed to Twitter. Not huge, but a nice contribution, nonetheless.

]]> By: richardatdell http://facereviews.com/2008/08/12/dell-eats-twitters-lunch-with-22-twitter-channels/#comment-103946 richardatdell Wed, 13 Aug 2008 12:51:28 +0000 http://facereviews.com/2008/08/12/dell-eats-twitters-lunch-with-22-twitter-channels/#comment-103946 hi there Always good to get feedback. The far right column does name people or at least point people responsible for specific areas. Fluentsimplicity.com also has pretty complete listing. I hope that helps hi there

Always good to get feedback. The far right column does name people or at least point people responsible for specific areas. Fluentsimplicity.com also has pretty complete listing. I hope that helps

]]> By: Jesse Stay http://facereviews.com/2008/08/12/dell-eats-twitters-lunch-with-22-twitter-channels/#comment-103919 Jesse Stay Wed, 13 Aug 2008 07:40:26 +0000 http://facereviews.com/2008/08/12/dell-eats-twitters-lunch-with-22-twitter-channels/#comment-103919 I love seeing companies embrace these technologies for customer service - I wonder if they're also utilizing FriendFeed. I don't think it will be long before we start seeing some of these companies release customer service and tracking tools to handle and manage all these networks. I love seeing companies embrace these technologies for customer service - I wonder if they’re also utilizing FriendFeed. I don’t think it will be long before we start seeing some of these companies release customer service and tracking tools to handle and manage all these networks.

]]> By: FaceReviews: Facebook News, Application Reviews and Social Networks http://facereviews.com/2008/08/12/dell-eats-twitters-lunch-with-22-twitter-channels/#comment-103917 FaceReviews: Facebook News, Application Reviews and Social Networks Wed, 13 Aug 2008 06:55:31 +0000 http://facereviews.com/2008/08/12/dell-eats-twitters-lunch-with-22-twitter-channels/#comment-103917 [...] Book « 25 Startups Using Twitter Dell Eats Twitter’s Lunch With 22 Twitter Channels [...] […] Book « 25 Startups Using Twitter Dell Eats Twitter’s Lunch With 22 Twitter Channels […]

]]> By: Rodney Rumford http://facereviews.com/2008/08/12/dell-eats-twitters-lunch-with-22-twitter-channels/#comment-103916 Rodney Rumford Wed, 13 Aug 2008 06:53:32 +0000 http://facereviews.com/2008/08/12/dell-eats-twitters-lunch-with-22-twitter-channels/#comment-103916 Lionel, Thanks for the response. Lionel,
Thanks for the response.

]]> By: Lionel Menchaca http://facereviews.com/2008/08/12/dell-eats-twitters-lunch-with-22-twitter-channels/#comment-103914 Lionel Menchaca Wed, 13 Aug 2008 06:45:13 +0000 http://facereviews.com/2008/08/12/dell-eats-twitters-lunch-with-22-twitter-channels/#comment-103914 Oops.. I saw this post after I commented on your previous one. Glad you checked out @RichardatDell. He's our very own social media tour-de-force. And like I mentioned in your previous post, if someone goes to a Dell Twitter property, they will generally see at least one (or more) Dell individuals in the Following list who is the real voice behind it. In other words, go to any properties and look for the face. :) Thanks, Lionel Menchaca www.twitter.com/lionelatdell Oops.. I saw this post after I commented on your previous one. Glad you checked out @RichardatDell. He’s our very own social media tour-de-force.

And like I mentioned in your previous post, if someone goes to a Dell Twitter property, they will generally see at least one (or more) Dell individuals in the Following list who is the real voice behind it.

In other words, go to any properties and look for the face. :)
Thanks,

Lionel Menchaca
http://www.twitter.com/lionelatdell

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