Archive for the 'Facebook Advertising' Category
Facebook Advertising Newsletter
2 Comments Published by Rodney Rumford November 21st, 2008 in Facebook, Facebook Advertising.Facebook Advertising Newsletter: Facebook is taking a step in the right direction and helping to educate their advertisers with monthly newsletters. Marketing professionals that are new to facebook need some hand holding as this eco-system for ad units and social ads is anything but traditional. This Facebook Adverting newsletter is a step in the right […]
Facebook Excel Reports for Advertisers
3 Comments Published by Rodney Rumford November 12th, 2008 in Facebook, Facebook Advertising, Facebook Marketing, business.Facebook Adds Exportable Excel Reports for Advertisers. In another baby step forward in their advertising offering facebook has just launched exportable Excel or CSV reports today.
Advertisers can now exports the associated report for the following 3 types of data:
1. Advertising performance
2. Responder Demographics
3. Responder Profiles
This data can be sliced by weekly, monthly or all […]
Facebook Ads Newsletter Launched
1 Comment Published by Rodney Rumford July 1st, 2008 in Facebook, Facebook Advertising, Facebook Marketing, Facebook News.Breaking News: Facebook Ads Newsletter is now live: In an effort to proactively reach out and educate marketers and advertisers facebook has just launched the premier edition of the “Facebook Ads Newsletter”.
Per Facebook: “These newsletters will keep you updated about what we’re doing to improve your advertising experience including news, product iterations and improvements, best […]
RockYou Facebook Ad Network is Live
5 Comments Published by Rodney Rumford May 17th, 2008 in Facebook Advertising, Facebook Applications, Marketing.RockYou has served as an ad network by delivering ads from their highly successful facebook application portfolio for some time (tho not widely known). It is now possible for facebook application owners to start serving from an ad inventory. The ads do not appear to be standard IAB ad sizes. They appear to be […]
Wired Science app gets it right — big time
1 Comment Published by Blake Robinson March 31st, 2008 in Branding, Facebook, Facebook Advertising, Facebook Applications, Facebook Marketing, facebook Business.Rating:
First of all, Wired Science is awesome. It’s like Nova combined with Mr. Wizard and rolled into one product that manages to stay informative and amusing. I’m really completely thrilled by the show, but there’s more.
Wired Science recently unveiled its own Facebook app and it’s a winner. The app combines the offbeat […]
On the Zuckerberg Keynote
0 Comments Published by Blake Robinson March 9th, 2008 in Facebook Advertising, Facebook Applications, Facebook Groups, Facebook News, Facebook Pages, Facebook Trends, Facebook acquisitions, Facebook f8 platform, facebook Business.So I originally wrote this for elsewhere. I am at the SXSW event. Everyone has covered it since and the previous outlet has decided not to run with it, so here is my take on the Zuckerberg keynote at its most controversial and unedited:
Mark Zuckerberg is rich, Facebook is about communication and Business Week reporter […]
The UADA: Mystery entity tops Adonomics top 40 app companies
1 Comment Published by Blake Robinson February 18th, 2008 in Facebook Advertising, Facebook Applications, Facebook controversy, Facebook f8 platform, facebook Business, facebook developer.TechCrunch today caught an interesting emergence on the Adonomics valuation chart. A mystery company dubbed The UADA has recently topped the chart of App companies with over 97 million installs, 3.1 million active users and a valuation of about $223 million — over a week before it’s even launched.
Research done into The UADA has uncovered […]
What can Facebook statistics tell us about the 2008 election?
2 Comments Published by Blake Robinson February 5th, 2008 in Facebook Advertising, Facebook Groups, Facebook Marketing, Facebook News, Facebook politics, facebook Business.It’s Super Tuesday (and Mardi Gras) so I figured I’d take a look at some of the trends circulating around presidential nominees on Facebook. Rather than sitting around waiting for the polls to close, I decided to use the totally scientific method (not really) of making deductions based on the number of supporters each of […]
Facebook Platform matures, time for acquisitions?
1 Comment Published by Blake Robinson February 4th, 2008 in Facebook, Facebook Advertising, Facebook Applications, Facebook acquisitions, Facebook f8 platform, facebook Business, facebook developer.A lot has happened since the launch of Facebook Platform last May. The company has seen some controversy, launched some other products (controversially), gotten investments and it continues to grow exponentially — all while Platform matured. Although many developers still haven’t figured out what to do with it, others are making keen uses of Platform […]
Adonomics Facebook App Valuations Raise Eyebrows, Questions
5 Comments Published by Blake Robinson January 14th, 2008 in Facebook Advertising, Facebook Applications, Facebook Marketing, facebook Business.CenterNetworks ran a piece Friday pointing to various application valuations established by Facebook analytics company Adonomics. In a survey of the top 20 apps, Adonomics values range from nearly $26 million on top for Super Wall and just shy of $3 million at the bottom for, my personal favorite app, Zombies. These apps wield 23.9 […]
